Largest lactic acid drink/lactic acid bacteria drink brand - current
- This record is for the largest lactic acid drink/lactic acid bacteria drink brand in terms of the sales revenue generated in the latest calendar year.
- This record is to be attempted by an organisation.
- This record is measured in the currency stated in the audit report and then converted to UK Sterling (£), Euros (€) and USD ($) at the currency exchange rates on the date of the audit report publication.
- For the purposes of this record, lactic acid drinks include probiotic yogurt beverages, which contain beneficial live bacteria. When consumed in sufficient quantities, these live organisms can survive in the gut and provide health benefits.
- For the purposes of this record, lactic acid bacteria beverages are drinks—excluding fermented milk—that are made by fermenting milk or dairy ingredients with lactic acid bacteria or yeast, or are mainly made from such fermented ingredients.